It’s all about tricking our brains like Pavlov’s dogs—on purpose Dopamine anchoring uses positive associations to make boring or challenging tasks feel more manageable, even enjoyable. It works best ...

They're marketed as a natural alternative to prescription drugs and popular on social media, but do they work?

Dopamine doesn’t flood the brain as once believed – it fires in exact, ultra-fast bursts that target specific neurons. The discovery turns a century-old view of dopamine on its head and could ...

People are a mystery. Sometimes I'm convinced we're all just a bunch of intricate puzzles who happen to be wearing pants. To have a decent shot at comprehending human behavior, we need to better ...

Smartphones, video games, social media: Our brains are under constant bombardment. The Dopamine Fasting trend promises a ...

Scientists have known for many years that dopamine plays an important role in how the brain learns from rewards. Dopamine is ...

A mom and science writer offers an operating manual for parents grappling with kids' screen use and cravings for sweets.