At CES 2026, Lego has announced the upcoming launch of the Lego Smart Play system, an interactive technology the company is calling the biggest evolution to Lego bricks since the introduction of the ...

LEGO has subtly rebranded itself over the past decade. It is not only for children; it is also for adult hobbyists who enjoy the intricacy of multi-thousand piece sets and have the disposable income ...

How LEGO embedded sensing, audio, lighting, and wireless technology into a standard 2 × 4 brick without breaking compatibility with existing sets. Why screen-free interaction and position awareness ...

After it leaked earlier in the week, Nintendo has formally announced the LEGO Nintendo Entertainment System set. It's launching alongside the Mario sets on August 1, and it costs $229.99. Yesterday, ...

I think we can all agree… We spend A LOT of time looking at screens in this day and age. Whether it’s for work or play, whether we’re young or old, whether we mean to or not, screens have just ...

At the beginning of 2026, the LEGO Group rang in the new year with a thrilling announcement that sent waves of excitement through the ranks of the mighty brick’s many fans. In a bold, innovative move, ...