Varsity Brands believes cheerleading is ready to graduate from college and step into the professional ranks. On Wednesday, its subsidiary Varsity Spirit unveiled the Pro Cheer League—a for-profit ...

Add Yahoo as a preferred source to see more of our stories on Google. Last summer, as Varsity Brands neared the final stages of its $4.75 billion acquisition by KKR, the cheerleading parent company ...

Championship banners were claimed, history was made, and familiar powers delivered once again Saturday as the 2026 CYO Island ...

Varsity Spirit is starting a professional cheerleading league that promises to pay athletes, joining the crowded niche sports market that already includes softball, volleyball, 3-on-3 basketball, ...

North Texas has long been the epicenter of the cheerleading world, home to some of the most iconic athletes in the sport with the Dallas Cowboys Cheerleaders and the cheerleading team at Navarro ...

Cheerleaders compete at the 2026 CYO Staten Island Cheerleading Championships during the morning session at the College of ...

Greenwich High School's varsity cheerleading team is the 2025 Fairfield County Interscholastic Athletic Conference champions. The team earned the title over runner-up Danbury and third-place Stamford, ...

Amid bellowing beats and screaming spectators, athletes adorned in rhinestones sporting colossal bows on Monday performed flips, toe-touches and round-off back handsprings. Linganore Cheer took home ...

NEWAYGO, Mich. — The Newaygo Lions varsity cheerleaders got to take a visit to Ford Field on Saturday for what the team said was an "unforgettable" afternoon. Newaygo High School's varsity cheer team ...

FAIRLESS HILLS, PA — National Champions has a nice ring to it. That's exactly what the Pennsbury High School Varsity Cheerleading Team is...National Champions. The cheer team not only participated in ...