I find sales scripts incredibly useful. They mean I always say the right things. They also save me a lot of time because I don’t have to re-invent what I’m going to say each time. I use some scripts ...

Most salespeople are required to learn sales scripts before contacting prospects. And to ensure all the information is conveyed exactly as the company prefers, they're discouraged from adding anything ...

Writing an effective sales script takes more than simply listing the features of a product or service. It requires comprehensive knowledge of whatever it is that you’re promoting, a firm grasp of the ...

Opinions expressed by Entrepreneur contributors are their own. How did you answer your phone today? How was your tone of voice? If someone called you with a question about a product or service, did ...

Most loan officers resist scripts because they seem stiff or too salesy, but the reality is they are a tool to help you have better conversations, uncover clients’ real goals and guide them toward ...

I recently posted about my new book “Done For You Sales Scripts” on LinkedIn. It sparked an interesting debate about whether scripts are useful or not. You can see the whole discussion here. Some ...