Campaign understands the media and production review is being run together, and creative is being run separately.
Mintegral’s senior director of business development, APAC, Khai Le, points to maturing monetisation depth and engagement patterns across Vietnam, India and Indonesia.
Spikes Asia returns this week with the region’s sharpest creative work battling it out across 25 categories. Campaign Asia’s editors pick the shortlisted ideas most likely to take home the trophies.
As global power, culture, and digital influence continue to shift beyond traditional Western strongholds, South Era Network (SEN) launches as a digital-first global media platform built to amplify ...
To continue enjoying this content, please sign in below. You can register for free for limited further access or subscribe now for full access to all out content.
Nayara Energy’s Naye India Ka Nayara brand film takes a different approach. It moves away from purely functional messaging towards purpose-led storytelling, positioning energy as the quiet force ...
MMA India’s Growth Dialogues debuts in Mumbai (27 February) and Bengaluru (6 March), convening senior marketing leaders from brands such as Swiggy Instamart, Mars, ITC, HDFC Bank, Tata Capital, Diageo ...
Campaign met with global CEO Tyler Turnbull, global CCO Andrés Ordóñez and global CSO Harjot Singh for the leadership team’s first sit-down together following Omnicom’s acquisition of Interpublic.
This International Women’s Day, Campaign looks at the female cohort – how they’re closing traditional gender wealth gaps and entering a new era of financial dominance.
As measurement tools sharpen, agencies confront a tougher task: shifting bias checks upstream, embedding inclusion into briefs before budgets and scripts solidify.
Plant-based label Jiwya reframes luxury through a surreal film that centres nature, not garments, in its brand narrative.