Well, it’s the start of a brand-new year. But instead of planning for the future and looking ahead, all anyone seems to want to do is to go back. Thanks to a new TikTok hazy purple-blue filter ...

A year has, arguably, never been more consequential for TikTok than 2025. It both began and ended with the social media platform facing an uncertain future in the United States as a potential ban ...

Jacques Raubenheimer does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations ...

One of the best parts about the end of the year — outside of the holidays — is thinking about all of the events, goals and trends the following year will be filled with. As a commerce editor at NBC ...

A new self-reflection trend is casting a spell over TikTok as folks remind themselves that "it's very important" to follow their hearts. The latest craze follows a specific format, but the point is to ...

2025 was a big year for people who are chronically online. While there were many TikTok trends that encapsulated the past 365 days (hello, group 7!), the Coldplay Kiss Cam scandal grabbed the ...

Beware, daters: Not everyone who says they're looking for their "king" or "queen" has good intentions. There's a new dating term called "throning" − which means dating someone to raise your social ...

Jenna Ortega’s eyes are lightly smudged, framed by dark shadows. Her face is pale, and her cheekbones are accentuated by a dash of gray. Her lips are tinged purple. She looks exhausted, but that’s the ...

Spending on mood-boosting products and experiences is proving resilient as consumers seek a morale boost in hard and uncertain times. From the 'Lipstick Effect' to 'Treatonomics,' consumers are ...

Many hedge funds have weathered this year’s trade-war turmoil well. The one big exception: fast-moving quantitative funds that are meant to flourish in tough markets. These funds, known as trend ...

Trends signify changing behaviors and needs beyond just fashion, providing insights into market directions. They serve as a valuable tool for businesses to test strategies and identify growth ...